Mineral Wellness · Choose YourselfPress & mentions.
HALORA launches publicly in summer 2026. This page is a quiet home for coverage, brand assets, and a way for journalists to reach the founder directly.
The brand in one line.
A Pakistani mineral wellness apothecary built around pink Himalayan salt from the Khewra mine — hand-blended in small batches in Lahore, across four houses: Skincare, Therapy, Light, Kitchen.
Key facts.
- Founded: 2026, Lahore, Pakistan
- Founder: Solo, hands-on operation
- Source: Khewra mine, Pakistan Salt Range — world's oldest pink salt deposit (~250M years)
- Product range: 19 pieces across 4 houses
- Launch market: Pakistan online-only; international soon
- Manufacturing: 100% in-house, hand-blended in Lahore
What makes HALORA different.
- The only Pakistani apothecary putting “Pakistan” on the label.
- Single mineral, four directions — one ingredient followed all the way down across skincare, therapy, light, kitchen.
- Quiet, mineral-coded, against the warm-camel-and-brass register dominant in the category.
- Sole-founder, in-house, small batch — typical run is 100 units of a piece at a time.
Brand assets.
For high-resolution images, logo in vector format, founder portrait (on request), and product photography:
- Logo · SVG (transparent)
- Logo · PNG (transparent, high-res)
- Full press kit on request — write with publication and deadline.
Contact for press.
The founder responds to all press enquiries personally. Email: haloraliving@gmail.com (subject: “Press”). Typical response within 24 hours, Monday to Saturday.